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Getting to the Emotional and Logical Value Greater Than Your Asking Price.

Getting to the Emotional and Logical Value Greater Than Your Asking Price.

Is the Investment to Purchase your Product Priceless? Welcome, if you are landing on this article and haven’t read the first two about creating the relationship and creating compelling reasons to purchase your product you can click the links. Phase 1: Creating the...
Why is someone going to purchase your product or service?

Why is someone going to purchase your product or service?

Creating a Compelling Reason to Purchase Your Product. This is the next phase in the buying process. If you missed the first part of building a relationship with your customer, click here to see the first phase of the buying process. Once you have established the...
Four Cornerstones to Building a Brand for Business Stability and Profitable Growth – Part 3

Four Cornerstones to Building a Brand for Business Stability and Profitable Growth – Part 3

Networking: Networking has become something of a lost art. Wow, that is a big statement. But here is what I mean by that. We will often become acquainted with just one part of an individual rather than understanding the complete individual. Each of us have lead lives...

Four Cornerstones to Building a Brand for Business Stability and Profitable Growth – Part 2

Hard Work: I am turning a corner in my life. One of my mentors recently said to me that while my previous attempt to just grind hard and get it done work well in the last 20 years, turning past that 40 year mark makes that old philosophy physically impossible. Not...